Published on 16/09/2025 03:34 PM
Apollo Tyres has replaced Dream11 as the official jersey sponsor of the Indian cricket team, signing to a multi-year contract. The agreement, which runs until 2027, comes after the Board of Control for Cricket in India (BCCI) ended its association with the fantasy sports platform following new restrictions on online money gaming.
Under the new arrangement, Apollo Tyres will pay the BCCI Rs 4.5 crore per international match - higher than the Rs 4 crore Dream11 contributed earlier. With India expected to play around 130 games during the contract period, the deal is among the most valuable jersey sponsorships in Indian cricket. JK Tyre and Canva also submitted bids, while Birla Opus Paints showed interest but did not formally participate in the auction process.
Dream11 had been India's lead sponsor since 2023, when it replaced Byju's. Its agreement with the BCCI was meant to last three years, but it was terminated after the Promotion and Regulation of Online Gaming Bill, 2025, became law in August.
The legislation, signed by President Droupadi Murmu, prohibits online money gaming platforms and their advertising. It also formally recognises e-sports and online social games, giving them legal backing for the first time.
BCCI secretary Devajit Saikia confirmed the decision to end the contract, saying the board would avoid associations with companies linked to betting or money gaming in the future. The Indian cricket team are currently playing without a jersey sponsor in the ongoing Asia Cup 2025.
Apollo Tyres replaces Dream11 as Team India's jersey sponsor till 2027LATEST NEWSBy accepting cookies, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts.